Content marketing is a field which enables to bring together media and advertising in a way that wasn’t possible until now.
advertising that matters
Look at what your customers want to see.
Give them what they are really interested in.
WE DO CONTENT MARKETING
It’s the area in which brands and advertisers communicate with consumers in a language which is interesting to the latter and which lets them engage in the content, not only in the advertising message.
This all happens in the environment in which we can directly measure the effects of these actions and their impact on campaign results.
HOW WE DO IT
We will let your brand take proper shape in new media.
We will care about building the attributes of your brand based on authentic, engaging content and creation that matches the strategy and positioning. All that happens in a way that will let you measure the efficiency of those actions and assess its actual influence on sales.
We will create content that matches the field of your product’s functioning.
We will build pages and websites that will be popular among the Internet users representing your target group. We will take care of the functional, technical and conceptual quality of the content that will become the tool of communication with your potential addressees.
We will provide creative formats also on mobile platforms.
We will create visual identification and websites fully integrated with social media on the level of creation and communication. We will merge advertising aimed at your target group with high-quality editorial content.
We will lmake sure that data we collect is valuable.
We will make the data gathered a tool to give you a wider picture of what happens to your brand online. We will gather opinions and confront them with real behavior to ensure that they are worth using.
WHAT CAN WE DO TO YOUR BRAND
CONTENT INSTEAD OF ADS
Reach your consumers with websites, articles and content designed exclusively for your brand. Boost trust and reliability via content that is not treated as advertisement. See what is interesting to your consumers and provide them with what they want to see.
You don’t have to offer bonuses or discounts to increase engagement in your product. Build engagement via interaction and respect for the consumers’ opinions. Don’t try to escape difficult issues, let us confront them.
A VALUE ADDED
We add a unique value for the consumers – they don’t have to look for information in other places. We can quickly test concepts and ideas for new brands and product extensions. We gain knowledge about how consumers react to our advertising message.